From Mary S. Lovell’s book: ‘The Churchills’
‘An American general once drafted a speech and asked Churchill to go through it. Churchill gave it a dim report.
“What if, instead of ‘We shall fight them on the beaches’ I had said ‘Hostilities will be engaged with our adversary on the coastal perimeter?” ’
Use plain English if you want your message both understood AND REMEMBERED!
- Research and know your topic.
- Communicate your message using ‘Plain English’ (Simple words and no jargon)
- Tell relevant, well-honed stories to ensure your audience can easily ‘see’ and understand your ideas.
Contact Jane for assistance in writing a compelling speech or presentation.
Posted: Wednesday 31 January 2024

